In the ’70s, Richard Danne and Bruce Blackburn, came up with one of the most recognisable elements of the space agency: The logo known as “the worm,” with the acronym N-A-S-A spelt out in bold, sinewy, orange-red letterforms. But many NASA employees disliked the worm intensely, calling it sterile and soulless. A glimpse of how the ‘worm’ made it way back to space and now lives in harmony with the more ubiquitous ‘meatball’ version.
The digital film series captures Tendulkar manoeuvring through challenging terrains, testing Apollo Tyres, and showcasing his own driving skills. From thrilling drifts to conquering off-roading challenges, Sachin embodies the spirit of Apo10 performance in every frame.
The Desh Ki Badhti Taqat TVC portrays the emotional connection between a grandfather and his grandson in a light-hearted narrative that draws parlance with the legacy and growth journey of APL Apollo through generations.
Through this partnership, APL Apollo aims to leverage Amitabh Bachchcan's fan base and global appeal, boosting its current market dominance besides expanding its brand recognition across the nation.
Team Pumpkin will help APL Apollo enhance its social media presence and engagement by strategizing its digital campaigns, putting APL Apollo at the forefront of digital marketing trends, and leveraging social media platforms to connect with its audience, the company stated in a press release.
In a society that often takes the marvels of modern machinery for granted, "Engineers: the driving force" takes a captivating journey into the heart of a state-of-the-art tyre factory. Through the narrative, the film brings to life the often-forgotten world of engineers who craft these intricate machines. As the first shift ends, the factory springs to life with the machines themselves taking center stage.
CRM has emerged as a profit centre and value driver as martech leaders harness its capabilities to personalise their communications.
Built entirely on Google Cloud, Apollo 24|7 aims to deliver various healthcare experiences to people in India with telemedicine services, online doctor consultations, home delivery of medication, and improved clinician decision-making.
APL Apollo, a player in the steel tubes industry, has taken a strategic step to amplify its brand presence by appointing Charu Malhotra as the chief brand officer.
In the pursuit of an enduring customer base and unlocking long-term value, brands are dedicating resources to nurture meaningful connections with their customers. This article explores the realm of omnichannel strategies and their potential to generate substantial value for customers.
In this article, we explore the significance of creating customer value through omnichannel excellence and delve into the strategies that can help brands succeed in this dynamic environment.
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