Illegal online gambling is a growing concern in India. These platforms lure vulnerable users with attractive offers. A report by CUTS International reveals the scale of the problem. It estimates billions of visits to these sites. The platforms use aggressive marketing and exploit payment loopholes. The Ministry of Finance is investigating hundreds of entities.
Bollywood actor Saif Ali Khan is now the brand ambassador for Sparsh Pearl. He signed a two-year agreement with the bathroom fitting company. The actor will feature in a 360-degree marketing campaign. This includes television, digital platforms, and outdoor advertising. Sparsh Pearl aims to strengthen its global presence with this collaboration.
Pernod Ricard India anticipates lower retail prices for imported liquor across most states following the India-UK FTA, which will reduce duties on UK whisky and gin. This move is expected to improve access to premium Scotch whiskies, making them more competitively priced for Indian consumers. Under the trade pact, announced earlier this month, India will reduce duties on UK whisky and gin from 150 per cent to 75 per cent, and further to 40 per cent by the tenth year.
Limca, Coca-Cola India's popular lemon-lime drink, has surpassed ₹2800 crore in 2024, fueled by innovative campaigns and expansion into new categories like advanced hydration with Limca GlucoCharge. The brand's success is attributed to its focus on evolving consumer needs, widespread distribution, and marketing that connects with consumers. Limca continues to celebrate Indian achievements through the Limca Book of Records.
Union Minister Pralhad Joshi has directed e-commerce platforms to adhere to government guidelines on 'dark patterns' and conduct internal audits, or face action. The government has identified 13 such deceptive practices and will form a joint working group for enforcement.
A recent IIM Lucknow study reveals that deceptive green marketing, or "greenwashing," significantly harms brand trust and discourages sustainable consumer behavior. The research, conducted with international collaborators, demonstrates that consumers, particularly those with environmental awareness, react negatively to unsubstantiated green claims. This skepticism leads to a decline in positive brand perception and hinders environmentally conscious purchasing decisions.
The Uttarakhand government clarified that liquor named "Trikal" is not sold in the state. Excise Commissioner Harichandra Semwal stated no such brand is manufactured or approved for sale there. News linking "Trikal" to Uttarakhand is misleading. The department will file a cyber crime FIR. The public is urged to disregard rumors. Uttarakhand is often referred to as Devbhoomi.
Procter & Gamble Hygiene and Health Care Ltd reported a marginal increase in profit after tax, rising by 1.1 per cent to ₹156.10 crore for the quarter ended March 31, 2025. However, revenue from operations saw a slight dip of 1.05 per cent, totaling ₹991.63 crore. The company's total expenses increased significantly by 11.24 per cent to ₹791.10 crore during the same period.
Byju's learning app has been removed from the Google Play Store due to unpaid dues to Amazon Web Services. Think and Learn, which operates under the Byju's brand, is now managed by an Insolvency Resolution Professional. While some other Byju's apps remain available, the delisted app offered educational content for classes 4-12 and exam preparation.
Tata Consumer Products' acquisitions, Capital Foods and Organic India, experienced double-digit revenue growth in FY2024-25, reaching a combined Rs 1,173 crore. Capital Foods reported a profit, while Organic India strategically explores new channels to leverage growing demand for organic products. Synergies from integrated logistics and warehousing drove EBITDA margin expansion for both brands.
Aditya Birla Fashion and Retail Limited reported a smaller net loss for the fourth quarter of fiscal year 2025. The company's revenue from operations increased during the same period. However, the results are not directly comparable to the previous year due to the demerger of Madura Fashion and Lifestyle Business. Pantaloons and Ethnic segments contributed significantly to the revenue.
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